How Do Agents Pay TrueParity for Leads?


Representing home sellers:


At TrueParity, we offer agents a choice between two payment options.

OPTION A - Upfront Payment
In this option, the agent pays TrueParity a fee for the lead immediately after a listing agreement is signed with the homeowner. 

OR

OPTION B - Deferred Payment
In this option, the agent pays TrueParity a fee for the lead when they successfully sell a listing won on TrueParity (triggered by the closing date). 

IMPORTANT
Lead fees are always paid by the agent, outside of escrow.
Lead fees scale by tiers, determined by the listing price of the home.



Representing home buyers:

If the Lead provided is a buyer, rather than a seller, then the agent does not have the option of an Upfront Payment. That agent must pay TrueParity a fee for the lead when they successfully complete the purchase of real estate on behalf of a client introduced to them via TrueParity.

IMPORTANT
Lead fees are always paid by the agent, outside of escrow.
Lead fees scale by tiers, determined by the sale price of the home.

Lead Pricing Tiers


Agents representing the seller can choose to pay a lower amount upfront (after signing a listing agreement) OR a higher amount if deferred (after closing date).

Agents representing the buyer do NOT have the option of upfront payment. They must pay the deferred/delayed amount, after the property transaction has closed.

Home Price Range

Upfront Payment

Delayed Payment

$100,000
$200,000
$300,000
$400,000
$500,000
$600,000
$700,000
$800,000
$900,000
$1,000,000
$1,100,000
$1,200,000
$1,300,000
$1,400,000
$1,500,000
$1,600,000
$1,700,000
$1,800,000
$1,900,000
$2,000,000
$2,100,000
$2,200,000
$2,300,000
$2,400,000
$2,500,000
$2,600,000
$2,700,000
$2,800,000
$2,900,000
$3,000,000
$3,100,000
$3,200,000
$3,300,000
$3,400,000
$3,500,000
$3,600,000
$3,700,000
$3,800,000
$3,900,000
$4,000,000
$4,100,000
$4,200,000
$4,300,000
$4,400,000
$4,500,000
$4,600,000
$4,700,000
$4,800,000
$4,900,000
$5,000,000
$5,100,000
$5,200,000
$5,300,000
$5,400,000
$5,500,000
$5,600,000
$5,700,000
$5,800,000
$5,900,000
$6,000,000
$6,100,000
$6,200,000
$6,300,000
$6,400,000
$6,500,000
$6,600,000
$6,700,000
$6,800,000
$6,900,000
$7,000,000
$7,100,000
$7,200,000
$7,300,000
$7,400,000
$7,500,000
$7,600,000
$7,700,000
$7,800,000
$7,900,000
$8,000,000
$8,100,000
$8,200,000
$8,300,000
$8,400,000
$8,500,000
$8,600,000
$8,700,000
$8,800,000
$8,900,000
$9,000,000
$9,100,000
$9,200,000
$9,300,000
$9,400,000
$9,500,000
$9,600,000
$9,700,000
$9,800,000
$9,900,000
$10,000,000
$199,999
$299,999
$399,999
$499,999
$599,999
$699,999
$799,999
$899,999
$999,999
$1,099,999
$1,199,999
$1,299,999
$1,399,999
$1,499,999
$1,599,999
$1,699,999
$1,799,999
$1,899,999
$1,999,999
$2,099,999
$2,199,999
$2,299,999
$2,399,999
$2,499,999
$2,599,999
$2,699,999
$2,799,999
$2,899,999
$2,999,999
$3,099,999
$3,199,999
$3,299,999
$3,399,999
$3,499,999
$3,599,999
$3,699,999
$3,799,999
$3,899,999
$3,999,999
$4,099,999
$4,199,999
$4,299,999
$4,399,999
$4,499,999
$4,599,999
$4,699,999
$4,799,999
$4,899,999
$4,999,999
$5,099,999
$5,199,999
$5,299,999
$5,399,999
$5,499,999
$5,599,999
$5,699,999
$5,799,999
$5,899,999
$5,999,999
$6,099,999
$6,199,999
$6,299,999
$6,399,999
$6,499,999
$6,599,999
$6,699,999
$6,799,999
$6,899,999
$6,999,999
$7,099,999
$7,199,999
$7,299,999
$7,399,999
$7,499,999
$7,599,999
$7,699,999
$7,799,999
$7,899,999
$7,999,999
$8,099,999
$8,199,999
$8,299,999
$8,399,999
$8,499,999
$8,599,999
$8,699,999
$8,799,999
$8,899,999
$8,999,999
$9,099,999
$9,199,999
$9,299,999
$9,399,999
$9,499,999
$9,599,999
$9,699,999
$9,799,999
$9,899,999
$9,999,999
$10,099,999
$175
$350
$525
$700
$875
$1,050
$1,225
$1,400
$1,575
$1,750
$1,925
$2,100
$2,275
$2,450
$2,625
$2,800
$2,975
$3,150
$3,325
$3,500
$3,675
$3,850
$4,025
$4,200
$4,375
$4,550
$4,725
$4,900
$5,075
$5,250
$5,425
$5,600
$5,775
$5,950
$6,125
$6,300
$6,475
$6,650
$6,825
$7,000
$7,175
$7,350
$7,525
$7,700
$7,875
$8,050
$8,225
$8,400
$8,575
$8,750
$8,925
$9,100
$9,275
$9,450
$9,625
$9,800
$9,975
$10,150
$10,325
$10,500
$10,675
$10,850
$11,025
$11,200
$11,375
$11,550
$11,725
$11,900
$12,075
$12,250
$12,425
$12,600
$12,775
$12,950
$13,125
$13,300
$13,475
$13,650
$13,825
$14,000
$14,175
$14,350
$14,525
$14,700
$14,875
$15,050
$15,225
$15,400
$15,575
$15,750
$15,925
$16,100
$16,275
$16,450
$16,625
$16,800
$16,975
$17,150
$17,325
$17,500
$700
$1,050
$1,400
$1,750
$2,100
$2,450
$2,800
$3,150
$3,500
$3,850
$4,200
$4,550
$4,900
$5,250
$5,600
$5,950
$6,300
$6,650
$7,000
$7,350
$7,700
$8,050
$8,400
$8,750
$9,100
$9,450
$9,800
$10,150
$10,500
$10,850
$11,200
$11,550
$11,900
$12,250
$12,600
$12,950
$13,300
$13,650
$14,000
$14,350
$14,700
$15,050
$15,400
$15,750
$16,100
$16,450
$16,800
$17,150
$17,500
$17,850
$18,200
$18,550
$18,900
$19,250
$19,600
$19,950
$20,300
$20,650
$21,000
$21,350
$21,700
$22,050
$22,400
$22,750
$23,100
$23,450
$23,800
$24,150
$24,500
$24,850
$25,200
$25,550
$25,900
$26,250
$26,600
$26,950
$27,300
$27,650
$28,000
$28,350
$28,700
$29,050
$29,400
$29,750
$30,100
$30,450
$30,800
$31,150
$31,500
$31,850
$32,200
$32,550
$32,900
$33,250
$33,600
$33,950
$34,300
$34,650
$35,000
$35,350



Annual Agent Pass

Agents may also choose to subscribe to TrueParity’s “Annual Pass.” This is an optional, additional feature to help agents improve the quality of their profile, receive faster communications from TrueParity, and get premium concierge service from our team.  This ancillary service is completely separate from TrueParity Lead fees. Subscribing to an Annual Pass does not change the lead fee price structure or timeline in any way. 

PRICE

To receive a quote for Annual Agent Pass, please contact TrueParity

IMPORTANT:
Agents who subscribe to the annual pass are still required to pay the lead fees as previously described.